E-commerce in Malaysia is booming since the Covid-19 pandemic in early 2020.
Not all business can survive this pandemic. Its getting worse when the government enforce the Movement Control Order or (MCO).
Only 'essential' business can run and open their shop or office as usual.
How about the rest of the business community, whose business is considered non-essential?
Eventually, pandemic doesn't slow down these e-commerce ready business. Perhaps, the only thing that will stop e-commerce is the non-existent of internet connection.
As long as people are connected to the internet using their mobile phone, it is good enough to convert visitors into customers.
In this article, we are going to share about things that you should aware of and why you should own e-commerce business now.
Compared to establishing and running a physical store, it is much cheaper to sell on a pre-programmed website.
While you will need experience and skills in technology and eCommerce, there are several shopping cart apps that offer ease of use. In conjunction with the help of vendor experts and platform development communities, you would not have much trouble with your business on the website.
Social commerce is much more suitable because it is popular. You just need to tinker a little and know how to set up a store account, and with a small investment, you can use social media to grow your brand.
Traditional trading needs a substantial investment in order to run the shop. In addition, you will need to budget resources for recruiting workers, promoting businesses through ads, transport, warehousing, etc.
Inversely to this, eCommerce and social commerce do not need a significant investment since you would not sell directly to consumers but electronically sell goods and services. This results in major cost savings relative to conventional trading.
There's a matter that we want you to hear about. That's when you're advertising items on social networking sites or internet retailers, you're going to get a discount on payments that are considered middlemen's fees. They would also be more competitive than conventional trading.
If you need affordable e-commerce website from web developers in Ipoh, give us a call.
There are several factors that decide the profitability of a market, including product categories, location, availability of products, competition, segmentation of consumers, etc.
For example, some of the products sold online would be more lucrative than those sold offline since their buyers are young people, and there are items that are the opposite. Therefore, you need to know how to evaluate the type of product, the subjects of the consumer, the potentials, etc., in order to select the right sales method.
However, social commerce, in general, would not offer many benefits relative to the other two approaches.
Scaling up conventional shops can cost a lot of money and require a variety of paperwork procedures. This is because conventional trading is a direct transaction, which ensures that the company will be established in a physical setting in one or more different places.
As for the eCommerce shop, since it is built in a virtual world, you would have to pay a charge to update your eCommerce platform provider contract. However, it's also a lot cheaper than opening a new store in a different location. Meanwhile, the number of consumers in the virtual world would be higher and easier to reach relative to the real market, making eCommerce more flexible.
The growth of technology and the Internet has made eCommerce and social commerce a new way of business for product suppliers. However, it is about selling and the fields of after-sales services, such as consumer reviews, customer support, or membership registration. This is one of the benefits that traditional trading is hard to match.
For instance, some clothing or coffee shops already have a loyalty program to increase sales in the future. However, not everyone is likely to come back for a second buy, including visiting the online shop or visiting the store's Facebook page. Conclusively, it can be said that if you open an online shop, be it eCommerce or social commerce, you will not only have a greater number of customers, but you will also be easier to consolidate customer loyalty.
Each type of sales can offer a different customer experience. Specifically, the customers can shop in a typical store in person or face to face. As such, they have the ability to test the product before deciding whether or not to purchase it.
In addition, the workers at the store are instantly informed that they do not have to wait for the answer as if they were shopping online. This will allow the seller to know the aspirations and preferences of the customers. And if they are unable to meet the products they need, the store may choose the alternatives available to them that are similar to their requirements.
While selling online on a website, there is no direct interaction between the seller and the buyer, but only on the Internet. Therefore, if customers need more product details or need advice between different choices, certain technology resources will be needed to meet customers' needs.
The invention of the Internet removes physical and geographical obstacles between the seller and the consumer. Even though consumers cannot evaluate products when they purchase products online, they can as well get an overview of them through product reviews and ratings. In addition, goods can be compared at various prices and materials, etc.
Since conventional commerce is the exchange of sale and purchase between the two parties (i.e., the seller and the buyer), the ads made using this approach will be transmitted directly from the seller to the buyer.
If you are selling on social media, the best way to advertise your brand and goods is through campaigns. And the most significant prerequisite for consumers to be able to view advertisements in this type is an Internet-connected device.
Your advertising would also reach more consumers and quicker, because today, most people in the world are using the Internet every day, not just locals. Not only that, shoppers will see the items at any time. In other words, it is not limited to working hours like conventional shops.
If you choose eCommerce, you won't have to spend too much money on advertising new items, because often the platform vendors will allow you to advertise on your website. Or, you're going to have to pay out a small amount of money to integrate with third-party vendor applications.
Unlike physical shops, which only accept credit cards and cash, online shopping allows you and your customers to have more payment options. At the same time, many eCommerce sites are often connected to a range of popular third-party payment methods, such as Paypal.
In addition, online transactions can stop frustrating customers due to queuing.
And it gets even more better:
Payment and accounting procedures will be identified and instantly evaluated in the online store system. You would not have to record or calculate daily or monthly earnings. And thanks to this automated method, you can know which products carry the most revenue and vice versa, which must be used for promotion or liquidation.
You can face security issues, including robbery or stealing from a conventional store. In the meantime, the network is still not safer than it is due to hackers or technological glitches, network security, which can pose information leakage, memory loss, or even website crashes.
Specflux is a ecommerce website design agency from Ipoh, Perak. We offer quality ecommerce website design at competitive price and value for money.
Many new eCommerce companies are introduced every year, and new online retailers have no lack of options for selecting a site. Are you going to use a hosted platform such as Shopify or a self-hosted platform like Magento or WooCommerce? Do you choose the easiest solution or one that is capable of increasing your business?
Used in about 2.3 million eCommerce stores around the globe, WooCommerce is especially friendly to new eCommerce traders because it combines ease of use with unparalleled strength, flexibility, and functionality.
You can't argue that shoppers enjoy the ease of online shopping these days, and digital retail has become essential to improve your business.
Building an online shop can be a tricky process, and choosing the best platform takes a lot of brainstorming. You need to study and compare all the various eCommerce sites available on the market before choosing the one that is better tailored to your particular business nature and potential expansion.
Woocommerce is a well-known eCommerce plugin that provides the best features needed to create a modern web store using the WordPress platform.
Below we have listed and explain some benefits of using WooCommerce;
Woocommerce is an open-source plugin based on the well-known WordPress CMS, so you have full control of your web store. It can be tailored to all of your specific and personalized market needs, and because it's open-source, you don't have to pay any fees to use it for your business.
WordPress is an open-source platform, which ensures that any developer can conveniently do personalized work. Custom designs are also implemented as a "Plugin," so you won't have to work with the source code in this manner.
A WooCommerce plugin adds additional, specialized features to the webshop above its standard functionality. The main and essential benefit of this plugin is that you only need to import and install it. As a result, little or no professional expertise is required.
E-commerce vendors can conveniently connect to WooCommerce with a plugin. A plugin helps the webshop to use the resources of this supplier without complex technologies. All thanks to the WooCommerce plugin, you can add advanced functionality to your webshop in no time.
With a wide developer's community, Woocommerce has a great variety of plugins available to serve your particular e-commerce market needs. You'll find a ready-made plugin for about everything you like, and if you can't find a plugin, you can quickly find an inexpensive WooCommerce developer service provider that can create a plugin for you.
Woocommerce can function with almost any WordPress theme so that you can choose the theme based on your design choice, and WooCommerce can work with it. If already you've got a WordPress website built for your business or company and you want to begin offering your goods or services online, the easiest thing to do is install and set up WooCommerce on WordPress, and you should be all ready to start selling online.
You know how user-friendly the WordPress is. If you somehow know about the WordPress admin interface, it will be easy to grasp how Woocommerce back-end functions to handle your eCommerce website operations. If you're not tech-savvy & stuck with something, there's a high probability that you can quickly find a free guide or video tutorial.
With Woocommerce, both physical and digital items can be sold. You can create a membership platform, make appointments and book online, and sell subscription-based items too. You only need to pay an expert WordPress developer to create a lovely website.
WooCommerce is extremely versatile when it comes to incorporating every third party software framework into your online shop. You can easily incorporate a CRM framework, order management tools, third party payment methods, and other tools to make your online shop operations extra versatile.
WordPress is the perfect tool for SEO, and WWooCCommerce is working on WordPress so you can get the benefits of this SEO friendly platform. Good SEO takes consistent efforts, but with WordPress/WooCommerce, it is user-friendly to customize your SEO website compared to other eCommerce sites on the market.
WooCommerce provides built-in analytics to help you get valuable information about your eCommerce shop without any additional effort. You'll get details about gross purchases by date, average order value, individual consumer shopping numbers, etc. With the support of a WordPress development company, you can conveniently combine other third-party analytics tools with your website for more insight.
It is incredibly essential to ensure that your consumers have a safe shopping experience as they buy on your website. Woocommerce is extremely safe, thanks to its daily updates. The team behind Woocommerce works closely with industry-leading security experts to actively review the code base for any bugs and release changes required.
Content marketing generally revolves around producing and sharing relevant content with the target audience. It is a very effective tool for any eCommerce company and yields excellent returns in the long run. Since Woocommerce is based on a CMS blogging framework, you have extra convenience and advantages of posting content to your online store.
WordPress has a wide developer group, and because WooCommerce is designed for WordPress, you can take advantage of the community to solve any problems you face. You will find answers to all of your questions about the developers' community forums. Thousands of developers are out there willing to help you.
Although WooCommerce is an eCommerce plugin, WordPress's great features and marketing tools make it the best eCommerce site for small and medium-sized retailers in comparison with other eCommerce platforms such as Magento and Shopify.
When you're looking for an eCommerce website, don't just remember the price and specifications. Make sure you choose a flexible platform to support your market as you expand.