13 Advantages of Woocommerce to Kickstart Your Online Store
By Stephen Paul Samynathan on January 28, 2021
Many new eCommerce companies are introduced every year, and new online retailers have no lack of options for selecting a site. Are you going to use a hosted platform such as Shopify or a self-hosted platform like Magento or WooCommerce? Do you choose the easiest solution or one that is capable of increasing your business?
Used in about 2.3 million eCommerce stores around the globe, WooCommerce is especially friendly to new eCommerce traders because it combines ease of use with unparalleled strength, flexibility, and functionality.
You can't argue that shoppers enjoy the ease of online shopping these days, and digital retail has become essential to improve your business.
Building an online shop can be a tricky process, and choosing the best platform takes a lot of brainstorming. You need to study and compare all the various eCommerce sites available on the market before choosing the one that is better tailored to your particular business nature and potential expansion.
Woocommerce is a well-known eCommerce plugin that provides the best features needed to create a modern web store using the WordPress platform.
Below we have listed and explain some benefits of using WooCommerce;
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It is an open-source
Woocommerce is an open-source plugin based on the well-known WordPress CMS, so you have full control of your web store. It can be tailored to all of your specific and personalized market needs, and because it's open-source, you don't have to pay any fees to use it for your business.
WooCommerce is developing on a daily basis
WordPress is an open-source platform, which ensures that any developer can conveniently do personalized work. Custom designs are also implemented as a "Plugin," so you won't have to work with the source code in this manner.
A WooCommerce plugin adds additional, specialized features to the webshop above its standard functionality. The main and essential benefit of this plugin is that you only need to import and install it. As a result, little or no professional expertise is required.
E-commerce vendors can conveniently connect to WooCommerce with a plugin. A plugin helps the webshop to use the resources of this supplier without complex technologies. All thanks to the WooCommerce plugin, you can add advanced functionality to your webshop in no time.
Achieve all sort of custom functionality
With a wide developer's community, Woocommerce has a great variety of plugins available to serve your particular e-commerce market needs. You'll find a ready-made plugin for about everything you like, and if you can't find a plugin, you can quickly find an inexpensive WooCommerce developer service provider that can create a plugin for you.
Easy and effective design options
Woocommerce can function with almost any WordPress theme so that you can choose the theme based on your design choice, and WooCommerce can work with it. If already you've got a WordPress website built for your business or company and you want to begin offering your goods or services online, the easiest thing to do is install and set up WooCommerce on WordPress, and you should be all ready to start selling online.
User-friendliness for non tech entrepreneurs
You know how user-friendly the WordPress is. If you somehow know about the WordPress admin interface, it will be easy to grasp how Woocommerce back-end functions to handle your eCommerce website operations. If you're not tech-savvy & stuck with something, there's a high probability that you can quickly find a free guide or video tutorial.
Open to sells of all type of products
With Woocommerce, both physical and digital items can be sold. You can create a membership platform, make appointments and book online, and sell subscription-based items too. You only need to pay an expert WordPress developer to create a lovely website.
WooCommerce is extremely versatile when it comes to incorporating every third party software framework into your online shop. You can easily incorporate a CRM framework, order management tools, third party payment methods, and other tools to make your online shop operations extra versatile.
It’s SEO friendly
WordPress is the perfect tool for SEO, and WWooCCommerce is working on WordPress so you can get the benefits of this SEO friendly platform. Good SEO takes consistent efforts, but with WordPress/WooCommerce, it is user-friendly to customize your SEO website compared to other eCommerce sites on the market.
WooCommerce provides built-in analytics to help you get valuable information about your eCommerce shop without any additional effort. You'll get details about gross purchases by date, average order value, individual consumer shopping numbers, etc. With the support of a WordPress development company, you can conveniently combine other third-party analytics tools with your website for more insight.
It is incredibly essential to ensure that your consumers have a safe shopping experience as they buy on your website. Woocommerce is extremely safe, thanks to its daily updates. The team behind Woocommerce works closely with industry-leading security experts to actively review the code base for any bugs and release changes required.
Content marketing benefits
Content marketing generally revolves around producing and sharing relevant content with the target audience. It is a very effective tool for any eCommerce company and yields excellent returns in the long run. Since Woocommerce is based on a CMS blogging framework, you have extra convenience and advantages of posting content to your online store.
Best Support from the community
WordPress has a wide developer group, and because WooCommerce is designed for WordPress, you can take advantage of the community to solve any problems you face. You will find answers to all of your questions about the developers' community forums. Thousands of developers are out there willing to help you.
Although WooCommerce is an eCommerce plugin, WordPress's great features and marketing tools make it the best eCommerce site for small and medium-sized retailers in comparison with other eCommerce platforms such as Magento and Shopify.
When you're looking for an eCommerce website, don't just remember the price and specifications. Make sure you choose a flexible platform to support your market as you expand.
Co-founder of Specflux Solution, he builds IT products that work. He is also running Ipoh based website design agency with his partner. If not working on client's project, he's a part of a vibrant IT community in Ipoh locally known as Digital Perak.