Tag: cart abandonment analysis
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eCommerce Funnel Drop-Off | Find Leaks Fast with GA4 | Specflux
What Drop-Off Actually Means (and Why Bounces Are Not the Same Thing) A funnel drop-off is not a bounce. That distinction matters. A bounce is a non-engaged session. The user showed up and left without doing anything meaningful. A funnel drop-off happens at a specific, measurable point where you have explicit user action data. Here…
