Tag: checkout abandonment
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GA4 Funnel Drop-Off | Prioritize What to Fix | Specflux
You've probably seen this before. Your team spends two weeks redesigning the product page. Launch day arrives, champagne ready. Conversion rate? Flat. Here's what actually happened: Your biggest leak was at checkout. The product page was fine. You just fixed the wrong bottleneck. This is the #1 mistake teams make with paid traffic optimization. You…