Tag: GA4 funnel analysis
-
GA4 Funnel Drop-Off | Prioritize What to Fix | Specflux
You've probably seen this before. Your team spends two weeks redesigning the product page. Launch day arrives, champagne ready. Conversion rate? Flat. Here's what actually happened: Your biggest leak was at checkout. The product page was fine. You just fixed the wrong bottleneck. This is the #1 mistake teams make with paid traffic optimization. You…
-
Funnel Drop-Off Data | Decide What to Fix First | Specflux
Your Funnel Is Leaking. The Question Is Where. You've probably stared at a 2% conversion rate and wondered what to fix first. Here's the deal: that single number is hiding everything useful. A 2% ecommerce conversion rate could mean 98% of visitors bounce at awareness (normal) or 50% abandon at payment (catastrophic). Same number. Completely…
