Tag: intent-based retargeting
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Google Ads Retargeting | Convert Visitors Without Discounts | Specflux
Here's the deal with retargeting in 2026. It's still one of the highest-ROI channels available. Average ROAS sits at 4.2x, and campaigns recover up to 26% of lost conversions while delivering 10x higher click-through rates than standard display ads. But here's what's changed: throwing the same generic ad at everyone who touched your homepage doesn't…
