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Tag: lower CPA

  • Stephen Paul Samynathan

    Google Ads CRO | Cut CPA in Half | Specflux

    Here's the uncomfortable truth about most Google Ads accounts. They look great in the dashboard. CTR is solid. Quality Score is climbing. CPCs are dropping. But the business is bleeding money. Here's why: 78.2% of advertisers fail to achieve profitability despite Google generating $225 billion annually in ad revenue. The problem isn't your targeting or…

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